eBooks and Guides

B2B CMO Survey 2022

B2B CMOs are increasingly participating in GTM and revenue generation for the organization. Marketing leaders are gearing up to adopt complete digitization of their department, drive online traffic and generate quality leads for a healthy sales pipeline.

Innoventsoft platform

In the age of the cloud and subscription economy, organizations who want to scale and grow quickly face two critical challenges- Brand Visibility and Quality Lead Generation.

15 Golden Rules to Increase Leads From Search

B2B software marketers often struggle to acquire leads with a high chance of conversion from organic channels. With too many activities to perform, they often don’t have the time to formulate the rules to do organic marketing.

Guide to Apply Right SEO Strategies for Organic Marketing

With Ads becoming ineffective, organizations are naturally inclining towards organic marketing, i.e. to increase website traffic and generate leads from Google search.